Stop Running Harder. Start Building a Stronger, More Profitable All-Star Cheer Gym.

The 90-Day Accelerator™

90 Days. 4 Phases. One Clear Growth Plan.

Does Running Your Gym Feel Harder Than It Should? ?

You didn't open an All-Star Cheer gym so you could spend every day putting out fires, chasing leads, covering for employees, answering parent messages, worrying about enrollment, and wondering whether there will actually be enough profit left after everything gets paid.

But for many gym owners, that's exactly what running the business has become.

The 90-Day Accelerator™ gives you a step-by-step system to identify what's holding your gym back, fix the right problems, strengthen your numbers, and build a business that can grow without everything depending on you.

A 90-Day System

Built Around the Business of All-Star Cheer

The 90-Day Accelerator™ isn't generic small-business advice with the word "cheer" added to it.

The program is structured around the challenges that actually affect an All-Star Cheer business:

Enrollment. Retention. Lead generation. Trial conversion. Revenue. Payroll. Capacity. Parent experience. Staff accountability. Systems. Profitability. Owner workload.

Stop guessing. Start measuring. Fix what matters. Build what lasts.

Over 90 days, you'll work through your gym systematically—using your own numbers to determine where opportunities are being lost and what needs to change.

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The 90-Day Accelerator™

Overview
2 lessons
1. Course Outcome
2. Course Structure
THE ACCELERATOR TOOLKIT - Overview
1 lesson
1. What's Included
THE ACCELERATOR TOOLKIT
1 lesson
1. Downloads
MODULE 1 - PHASE I - DIAGNOSE
11 lessons
1. Days 1–3: The Owner's Reset
2. Lesson 1.1 — Why Busy Doesn't Mean Productive
3. Lesson 1.1: Implementation Exercise
4. Lesson 1.2 — The Owner Bottleneck
5. Lesson 1.2: Implementation Challenge
6. Lesson 1.2: Deliverables
7. Lesson 1.2: The Core Lesson
8. Lesson 1.3 — The $100 / $1,000 / $10,000 Decision Framework
9. Lesson 1.3: Implementation Exercise
10. Lesson 1.3: Action Plan
11. Lesson 1.3: The Core Lesson
MODULE 2
17 lessons
1. Days 4–7: Know Your Numbers
2. Lesson 2.1 — Your Gym's Financial Reality
3. Lesson 2.1: Implementation Assignment
4. Lesson 2.1: Deliverables
5. Lesson 2.1: The Core Lesson
6. Lesson 2.2 — Revenue Per Athlete
7. Lesson 2.2: Implementation Assignment
8. Lesson 2.2: Deliverables
9. Lesson 2.2: The Core Lesson
10. Lesson 2.3 — Revenue Mix
11. Lesson 2.3: Implementation Assignment
12. Lesson 2.3: Deliverables
13. Lesson 2.3: The Core Lesson
14. Lesson 2.4 — Capacity vs. Revenue
15. Lesson 2.4: Implementation Assignment
16. Lesson 2.4: Deliverables
17. Lesson 2.4: The Core Lesson
MODULE 3
9 lessons
1. Days 8–10: Find the Constraint
2. Lesson 3.1 — The Growth Funnel
3. Lesson 3.1: Implementation Exercise
4. Lesson 3.1: Deliverables
5. Lesson 3.1: The Core Lesson
6. Lesson 3.2 — Constraint Analysis
7. Lesson 3.2: Implementation Exercise
8. Lesson 3.2 Deliverables
9. Lesson 3.2: The Core Lesson
MODULE 4
3 lessons
1. Days 11–14: Build Your 90-Day Scoreboard
2. Module 4 Deliverables
3. The Core Principle of Module 4
MODULE 5 - PHASE II — BUILD
13 lessons
1. Days 15–21: Build the Customer Acquisition Engine
2. Lesson 5.1 — Your Acquisition Ecosystem
3. Lesson 5.1: Implementation Assignment
4. Lesson 5.1: Deliverables
5. Lesson 5.1: The Core Lesson
6. Lesson 5.2 — The 3-Channel Rule
7. Lesson 5.2: Implementation Assignment
8. Lesson 5.2: Deliverables
9. Lesson 5.2: The Core Lesson
10. Lesson 5.3 — Build the Offer
11. Lesson 5.3: Implementation Assignment
12. Lesson 5.3: Deliverables
13. Lesson 5.3: The Core Lesson
MODULE 6
18 lessons
1. Days 22–27: Lead Follow-Up That Actually Converts
2. Lesson 6.1 — Speed to Lead
3. Lesson 6.1: Implementation Assignment
4. Lesson 6.1: Deliverables
5. Lesson 6.1: Management Check
6. Lesson 6.1: The Core Lesson
7. Lesson 6.2 — The Follow-Up Cadence
8. Lesson 6.2: Implementation Assignment
9. Lesson 6.2: Deliverables
10. Lesson 6.2: The Core Lesson
11. Lesson 6.3 — Stop "Checking In"
12. Lesson 6.3: Implementation Assignment
13. Lesson 6.3: Deliverables
14. Lesson 6.3: The Core Lesson
15. Lesson 6.4 — Lead Pipeline Management
16. Lesson 6.4: Implementation Assignment
17. Lesson 6.4: Deliverables
18. Lesson 6.4: The Core Lesson
MODULE 7
17 lessons
1. Days 28–32: Convert More Trials Into Athletes
2. Lesson 7.1 — Engineer the Trial Experience
3. Lesson 7.1: Implementation Assignment
4. Lesson 7.1: Deliverables
5. Lesson 7.1: The Core Lesson
6. Lesson 7.2 — Sell the Outcome
7. Lesson 7.2: Implementation Assignment
8. Lesson 7.2: Deliverables
9. Lesson 7.2: The Core Lesson
10. Lesson 7.3 — Handling Objections
11. Lesson 7.3: Implementation Assignment
12. Lesson 7.3: Deliverables
13. Lesson 7.3: The Core Lesson
14. Lesson 7.4 — Ask for the Enrollment
15. Lesson 7.4: Implementation Assignment
16. Lesson 7.4: Deliverables
17. Lesson 7.4: The Core Lesson
MODULE 8
17 lessons
1. Days 33–38: Fix the Leaky Bucket
2. Lesson 8.1 — Calculate Retention
3. Lesson 8.1: Implementation Assignment
4. Lesson 8.1: Deliverables
5. Lesson 8.1: The Core Lesson
6. Lesson 8.2 — Identify At-Risk Athletes
7. Lesson 8.2: Implementation Assignment
8. Lesson 8.2: Deliverables
9. Lesson 8.2: The Core Lesson
10. Lesson 8.3 — The First 90 Days Matter
11. Lesson 8.3: Implementation Assignment
12. Lesson 8.3: Deliverables
13. Lesson 8.3: The Core Lesson
14. Lesson 8.4 — Exit Intelligence
15. Lesson 8.4: Implementation Assignment
16. Lesson 8.4: Deliverables
17. Lesson 8.4: The Core Lesson
MODULE 9
17 lessons
1. Days 39–45: Customer Experience That Creates Referrals
2. Lesson 9.1 — Map the Parent Journey
3. Lesson 9.1: Implementation Assignment
4. Lesson 9.1: Deliverables
5. Lesson 9.1: The Core Lesson
6. Lesson 9.2 — Communication Standards
7. Lesson 9.2: Implementation Assignment
8. Lesson 9.2: Deliverables
9. Lesson 9.2: The Core Lesson
10. Lesson 9.3 — Service Recovery
11. Lesson 9.3: Implementation Assignment
12. Lesson 9.3: Deliverables
13. Lesson 9.3: The Core Lesson
14. Lesson 9.4 — Create Referral Moments
15. Lesson 9.4: Implementation Assignment
16. Lesson 9.4: Deliverables
17. Lesson 9.4: The Core Lesson
MODULE 10 - PHASE III — ACCELERATE
17 lessons
1. Days 46–52: Staff Accountability Without Micromanagement
2. Lesson 10.1 — Every Position Needs an Outcome
3. Lesson 10.1: Implementation Assignment
4. Lesson 10.1: Deliverables
5. Lesson 10.1: The Core Lesson
6. Lesson 10.2 — Responsibility Matrix
7. Lesson 10.2: Implementation Assignment
8. Lesson 10.2: Deliverables
9. Lesson 10.2: The Core Lesson
10. Lesson 10.3 — Scorecards
11. Lesson 10.3: Implementation Assignment
12. Lesson 10.3: Deliverables
13. Lesson 10.3: The Core Lesson
14. Lesson 10.4 — Accountability Conversations
15. Lesson 10.4: Implementation Assignment
16. Lesson 10.4: Deliverables
17. Lesson 10.4: The Core Lesson
MODULE 11
13 lessons
1. Days 53–59: Systemize the Gym
2. Lesson 11.1 — What Should Become an SOP?
3. Lesson 11.1 Implementation Assignment
4. Lesson 11.1: Deliverables
5. Lesson 11.1: The Core Lesson
6. Lesson 11.2 — SOP Architecture
7. Lesson 11.2: Implementation Assignment
8. Lesson 11.2: Deliverables
9. Lesson 11.2: The Core Lesson
10. Lesson 11.3 — Checklists vs. SOPs
11. Lesson 11.3: Implementation Assignment
12. Lesson 11.3: Deliverables
13. Lesson 11.3: The Core Lesson
MODULE 12
4 lessons
1. Days 60–65: Build Your Management Rhythm
2. Days 60–65: Implementation Plan
3. Module 12: Deliverables
4. Module 12: The Core Lesson
MODULE 13
9 lessons
1. Days 66–70: Revenue Expansion Without Just Adding Athletes
2. Lesson 13.1 — Revenue Per Athlete
3. Lesson 13.1: Implementation Assignment
4. Lesson 13.1: Deliverables
5. Lesson 13.1: The Core Lesson
6. Lesson 13.2 — Capacity Monetization
7. Lesson 13.2: Implementation Assignment
8. Lesson 13.2: Deliverables
9. Lesson 13.2: The Core Lesson
MODULE 14
21 lessons
1. Days 71–75: Protect Profit While You Grow
2. Lesson 14.1 — Understand Margin
3. Lesson 14.1: Implementation Assignment
4. Lesson 14.1: Deliverables
5. Lesson 14.1: The Core Lesson
6. Lesson 14.2 — Payroll Discipline
7. Lesson 14.2: Implementation Assignment
8. Lesson 14.2: Deliverables
9. Lesson 14.2: The Core Lesson
10. Lesson 14.3 — Marketing ROI
11. Lesson 14.3: Implementation Assignment
12. Lesson 14.3: Deliverables
13. Lesson 14.3: The Core Lesson
14. Lesson 14.4 — Discount Leakage
15. Lesson 14.4: Implementation Assignment
16. Lesson 14.4: Deliverables
17. Lesson 14.4: The Core Lesson
18. Lesson 14.5 — Accounts Receivable
19. Lesson 14.5: Implementation Assignment
20. Lesson 14.5: Deliverables
21. Lesson 14.5: The Core Lesson
MODULE 15 - PHASE IV — SCALE
4 lessons
1. Days 76–82: The Optimization Sprint
2. Why This Sprint Is So Valuable
3. Module 15: Deliverables
4. Module 15: The Core Lesson
MODULE 16
4 lessons
1. Days 83–87: Build Your Growth Forecast
2. Days 83–87 Implementation Plan
3. Module 16: Deliverables
4. Module 16: The Core Lesson
MODULE 17
4 lessons
1. Days 88–90: The CEO Review
2. Module 17: Deliverables
3. Module 17: The Core Lesson
4. THE FINAL DELIVERABLE
BONUS MODULE 1
4 lessons
1. The $1 Million Gym Math
2. Bonus Module 1: Implementation Assignment
3. Bonus Module 1: Deliverables
4. Bonus Module 1: The Core Lesson
BONUS MODULE 2
4 lessons
1. The 15-Minute CEO Dashboard
2. Bonus Module 2: Implementation Assignment
3. Bonus Module 2: Deliverables
4. Bonus Module 2: The Core Lesson
BONUS MODULE 3
4 lessons
1. The Emergency Growth Playbook
2. Bonus Module 3: Implementation Assignment
3. Bonus Module 3: Deliverables
4. Bonus Module 3: The Core Lesson

What Could Change in 90 Days?

The Four Phases of The 90-Day Accelerator™

PHASE I — DIAGNOSE

Stop Guessing and Find Out What's Really Happening

Before you try to grow the gym, you need to understand the business you're actually operating.

You'll examine your numbers, Revenue Per Athlete, revenue mix, capacity, funnel performance, and owner workload.

Then you'll identify the primary constraint currently limiting your growth.

You'll build your 90-Day Scoreboard so you know exactly what you're trying to accomplish and which numbers will tell you whether you're getting there.

The goal of Phase I: Know where you are, what's holding you back, and what needs to change.

PHASE II — BUILD

Build the Systems That Turn Opportunities Into Athletes

Once you know what needs improvement, you'll begin strengthening the engine responsible for bringing families into—and keeping them in—your gym.

You'll work on your Customer Acquisition Engine, lead follow-up, trial conversion, retention, and customer experience.

Instead of simply trying to "get more leads," you'll examine the entire journey:

Lead → Contact → Trial → Show → Enrollment → Athlete → Renewal → Referral

Because generating interest isn't enough.

Your gym needs a system capable of turning that interest into long-term customers.

PHASE III — ACCELERATE

Strengthen the Business Behind the Program

Growth becomes difficult when every decision, problem, and question eventually reaches the owner.

In Phase III, you'll work on the infrastructure that allows the gym to operate more effectively.

You'll address staff accountability, responsibilities, SOPs, management rhythms, Revenue Per Athlete, capacity utilization, payroll discipline, marketing ROI, Accounts Receivable, and profitability.

The objective isn't simply a bigger gym.

It's a better-run gym.

PHASE IV — SCALE

Turn What You've Built Into Your Next Growth Plan

The final phase brings everything together.

You'll identify the highest-value opportunities remaining in the business, optimize the systems you've built, forecast future growth, and complete your CEO review.

PLUS 3 FREE BONUS MODULES

BONUS 1 — The $1 Million Gym Math

What would it actually take for your gym to generate $1 million in annual revenue?

Not theoretically.

Mathematically.

Reverse-engineer the athletes, Revenue Per Athlete, programs, capacity, leads, trials, enrollments, retention, marketing investment, payroll, and margin required to reach the target.

Because $1 million isn't a motivational target. It's a business equation.

PLUS 3 FREE BONUS MODULES

BONUS 2 — The 15-Minute CEO Dashboard

You shouldn't need hours of meetings and dozens of reports to understand whether your gym is healthy.

Build a focused executive dashboard that helps you quickly monitor the numbers that matter across growth, financial performance, acquisition, conversion, retention, collections, staff performance, and critical exceptions.

Know what's happening. Know what needs attention. Then get back to leading.

PLUS 3 FREE BONUS MODULES

BONUS 3 — The Emergency Growth Playbook

"Enrollment Is Down. What Do I Do?"

When the numbers suddenly move in the wrong direction, panic creates bad decisions.

The Emergency Growth Playbook gives you a structured diagnostic process for determining whether you're dealing with an acquisition, follow-up, conversion, retention, pricing, margin, or systems problem.

Diagnose first. React second.

START THE 90-DAY ACCELERATOR™

ARE YOU READY?

Who Is The 90-Day Accelerator™ For?

This program is designed for All-Star Cheer gym owners and operators who are serious about improving the business behind their program.

It's especially relevant if your gym has reached the point where working harder isn't producing the growth you expected.

You don't need another motivational speech.

You need clarity.

You need numbers.

You need priorities.

You need systems.

And you need a process for turning those things into action.

Your Accelerator Toolkit

Don't Just Watch It. Implement It.

Knowing what to do and actually putting it into practice are two very different things.

That's why The 90-Day Accelerator™ includes an Accelerator Toolkit with practical resources designed to help you turn the lessons into action.

You'll receive downloadable:

Templates • Worksheets • Checklists • Scorecards • Action Guides • Planning Tools

Use them as you work through the Accelerator so you're not starting every system from a blank page.

Learn it. Download it. Implement it. Measure it.

What You'll Work On During the 90 Days

The 90-Day Accelerator™ walks you through the major growth and operational systems of your gym, including:

Understanding your financial baseline, Revenue Per Athlete, revenue mix and capacity
Identifying the primary constraint limiting growth
Creating a measurable 90-Day Goal and executive scoreboard
Building a diversified Customer Acquisition Engine
Improving Speed to Lead and follow-up
Increasing trial bookings, show rates and enrollments
Building a stronger trial-to-enrollment experience
Identifying retention problems and at-risk athletes
Improving the parent and athlete customer experience

Creating referral opportunities
Establishing staff responsibilities and accountability
Developing SOPs and repeatable operating systems
Creating a daily, weekly, monthly and quarterly management rhythm
Finding additional revenue opportunities within your existing operation
Protecting margin as the gym grows
Improving payroll discipline, marketing ROI and Accounts Receivable
Forecasting the leads, trials and enrollments required for future growth
Building your next 90-Day Growth Plan

This isn't about implementing everything at once.

It's about identifying what matters now, improving it, measuring the result, and then moving forward.

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